Anti-Spam Guide
What Is Spam?
Spam, also known as junk mail, is unsolicited commercial email messages, especially (but not only) bulk email messages. “Unsolicited” means that the recipient has not provided verifiable permission for the message to be sent. “Bulk” means that the message is sent as part of a larger collection of messages, all having substantively identical content. The term “spamming” refers to transmitting, distributing or delivering any unsolicited commercial e-mail correspondence, especially in mass quantities, through electronic means of communication.
Examples of Spam
Any email message that is sent to a recipient who had previously signed up to receive newsletters, product information or any other type of bulk email but later opted-out by indicating to the sender that they did not want to receive additional email, is spam.
Any email message that is sent to recipients that have had no prior association with the organization or did not agree to be emailed by the organization is spam.
Any mass email campaign that is sent to a recipient without a way for a person to opt-out or request that future mailings not be sent to them, is spam.
Any email message that does not have a valid email address in the From Line is spam.
Any email message that contains any false or misleading information in the header, subject line or message itself is spam.
Any message that is sent to email addresses that have been harvested off of web sites, newsgroups, or other areas of the Internet is spam.
What is not Spam
An email message is NOT spam if the recipient in anyway requested email be sent to them from the sender or the sender’s organization.
Anytime an organization sends a mass email message to one of its customers, it is NOT spam provided that the organization offers a way for the customer to opt-out of future mailings and that the customer did not previously opt-out.
Please ensure you have read and understand clause 14 Acceptable Use Policy in our Terms of Service which includes our Anti-Spam policy.
You are obligated to get some sort of opt in or permission from recipients before emailing them.
You're batch emails should include an unsubscribe method so recipients can easily opt out at any time. Your agency name and full postal address should also be included. We take care of this for you so you don't need to add this yourself.
Unsubscribe Link
An unsubscribe link and your agency full postal address is automatically added to the footer of every email sent using the batch email feature.
Unsubscribes
If a recipients clicks the unsubscribe link and confirms they wish to stop receiving emails from your agency, their email address will be added to an internal email suppression list and you will no longer be able to send email to the recipient from KISREC.
You will receive a notification in KISREC when a recipient unsubscribes.
The recipient will need to email support@kisrec.com if they wish to be removed from the email suppression list.
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